Hotel Lutetia, Paris
When the Boucicaut family opened the first modern department store, they changed how Parisians, and then the world, do their shopping. Once they had transformed retail commerce, their decision to innovate hoteliery was almost an afterthought. Their store was such a runaway success, that their many suppliers, bringing luxuries from afar, needed a comfortable place to spend the night. Visiting customers from across Europe also needed an enticement to stay longer. The board of 'Le Bon Marché' decide to open a modern, palace-inspired, luxury hotel in Paris, directly across from their famous store.
To name this second Left Bank landmark, they reached back to the origins of Paris itself, and took the city's Roman name: Lutetia. As one of the finest luxury hotels in Paris, every aspect of the Lutetia was a model for the new luxurious lifestyle. No expense was spared in crafting a masterwork. Thanks to their network of suppliers for the store, they could choose the very best: China from Haviland, silver from Christofle, and crystal from Baccarat. The design of the hotel itself is a daring transition from the Art Nouveau of the day to the emerging style of Art Deco. But their biggest innovation is leaving the usual enclaves of grand dame hotels, centred across the river, and bringing modern luxury to the Left Bank.
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